A. By Western standards, the move may not seem particularly daring, but in an Asian culture where the fear of "losing face" underlies most decisions, it was nothing short of revolution.
1. daring a. 大膽的
2. nothing short of (idiom) used to emphasize a situation, quality or type of behavior
B. LG's approach, however, remains the exception, as Asian business eye digital media warily.
1. exception n.[C] 例外,
加冠詞的情形下指"例外；例外的人事物"
Ex. Most of the buildings in this town are rather unattractive,
but this church is an exception. 這座城鎮中大多數建築物都不太好看, 但這座教堂是個例外.
> make an exception (of sb/sth) 將某人/事物作為例外
You must all be here at 8 am; I can make no
exceptions, ie I cannot excuse any of you.
不加定冠詞的狀況下指"反對；抗辯"
Ex. Your statement is liable to exception. 你的話會遭非議。
> take exception to sth 反對某事物；因某事物而生氣
Ex. He took great exception to what I said. 他很反對我說的話.
* She took exception to having to wait outside in the rain.
她得在雨中等候, 對此十分氣憤.
C. The Asian multinationals are far more tentative and circumspect with respect to social media than their Western counterparts.
1. tentative a. (事物是)試驗性質的
2. circumspect a. 細心、謹慎的
D. It can also be fluid and out of control. 水可載舟，也可覆舟
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